Product design
Reducing time-to-market, ensuring a successful launch, controlling development costs, meeting customer expectations and usages to generate impact all require a rigorous strategic approach. We support our customers in the design of products and services by putting the end customer at the heart of our approach. Our approach is based on the principles of design thinking, lean management and agile methods.
Our mission ?
Working in partnership with your teams, we will support you throughout all phases, from product positioning to market launch and beyond, with a view to continuous improvement and value creation:
- Market analysis and positioning definition
- Setting up focus groups and users’ tests
- Design, prototyping and branding
- Architecture and development in collaboration with technical partners
Our customer’s cases
A network of local, human and digital services
Create and offer an integrated
integrated and combineddigital services,
for PRO customers to make their daily lives easier.
French leader in automotive expertise
Develop additional revenues through
innovation and opening up to new partners
partners through a new product designed to secure
secure expertise through the creation of NFTs
“Placing the end customer at the heart of the product creation process generates impact, with a successful launch and immediate adoption”.
Julien Samarcq, Director BU Data – Digital
Our supports Marketing
Studies and roadmap
Opportunity studies, digital service offer creation, digital roadmap maturity diagnosis.
Performance monitoring
Data mapping, steering model, KPIs, data visualization, reporting and governance
AI Marketing
Attribution models, audience scoring, lead prediction, Augmented Assistant, generative AI
Help in choosing solutions
Solutions Analytics, Social listening, datavisualisation, UX, CRO, attribution et mesure publictaires, Lead management…
Operational excellence
Steering, inter-agency coordination, selection assistance, agile methods, PMO
Usage adoption
Adopting and adapting to new technologies and tools, data culture
Marketing Home
Amplify the value of your marketing actions thanks to Digital and Data.
Un projet à nous confier, rencontrez nos experts
Julien SAMARCQ
Directeur
Marc MIRONNEAU
Directeur, BU Data
Un projet à nous confier ?
La transformation de votre organisation est un défi complexe qui demande une vision stratégique, des compétences spécifiques et une réactivité sans faille.
Axys s’engage à répondre à vos besoins dans les plus brefs délais et à vous fournir des solutions personnalisées, adaptées à vos enjeux spécifiques.
Rejoignez la famille Axys
Rejoindre Axys, c’est faire partie d’un collectif où nous sommes fiers de promouvoir la diversité et l’égalité des chances au sein de nos équipes. Nos différences font notre force !
Tu recherches un nouveau challenge ? Nous te proposons une expérience candidat enrichissante basée sur l’échange et la transparence. Axys c’est aussi un process recrutement inclusif qui prône la différence et la diversité.
