Usage adoption
Faced with a constantly changing environment, whether in terms of new technologies, regulatory constraints or changes impacting the web advertising environment, we support you in managing change and training your marketing teams to prepare them for the challenges of digital marketing, data andAI.
Thanks to our expertise, your teams will be able to adapt quickly to market changes, optimize their skills and take advantage of digital innovations to improve the effectiveness of your campaigns and the user experience.
Our mission ?
Vous accompagner dans la conduite du changement et la formation de vos équipes marketing pour vous assurer une transition fluide et une performance accrue dans un environnement en constante mutation
- Acculturation aux nouvelles solutions technologiques
- Sensibilisation aux contraintes réglementaires
- Formations
“At Axys, we’re convinced that a culture of change is a prerequisite for a committed, agile company. “
Laurence Suprano, Axys’ Executive Director
Our supports Marketing
Studies and roadmap
Opportunity studies, digital service offer creation, digital roadmap maturity diagnosis.
Product design
OKR, Ecosystem Map, Personae, Focus Group and user test, Story map, Change, Marketing
Performance monitoring
Data mapping, steering model, KPIs, data visualization, reporting and governance
AI Marketing
Attribution models, audience scoring, lead prediction, Augmented Assistant, generative AI
Operational excellence
Steering, inter-agency coordination, selection assistance, agile methods, PMO
Usage adoption
Adopting and adapting to new technologies and tools, data culture
Marketing Home
Amplify the value of your marketing actions thanks to Digital and Data.
A project to entrust to us, meet our experts
Julien SAMARCQ
Directeur
Marc MIRONNEAU
Directeur, BU Data
Do you have a project in mind ?
Transforming your organization is a complex challenge requiring strategic vision, specific skills and unfailing responsiveness.
Axys is committed to meeting your needs as quickly as possible, and to providing you with customized solutions tailored to your specific challenges.
Join the Axys family
Joining Axys means being part of a collective where we are proud to promote diversity and equal opportunities within our teams. Our differences are our strength!
Are you looking for a new challenge? We offer you an enriching candidate experience based on exchange and transparency. Axys is also an inclusive recruitment process that promotes difference and diversity.
