Data & AI

With a clear and appropriate vision, implement data governance that ensures consistent and responsible use of your information, in line with your strategic objectives. Take advantage of solid data management to guarantee the accuracy, compliance and security of your data, and transform it into concrete levers for performance improvement. Industrialize data collection and processing for faster, more informed decisions.

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The challenges of data and AI transformation

are numerous : whether you’re looking to personalise the customer experience, optimise your processes, detect weak signals or extract valuable insights from your data, we can help you configure tailor-made AI models that respond precisely to your business challenges (marketing, finance, operations, etc.).

Our vision of Data

The need to exploit data is everywhere, not only across the different business lines, but also in the interactions between sectoral and economic players, from suppliers to buyers, from brands to end consumers. The issues and challenges are numerous: defining governance, data quality and security policies. Collecting and processing data efficiently. Training artificial intelligence models. Exploring, analysing, presenting and visualising data in the form of enlightening dashboards and reports to guide business optimisation.

Our raison d’être? To amplify the value you can derive from your data, and ultimately your own raison d’être. We’ll help you make the fundamental choices you need to make to get the most out of your data assets. We are at your side to help you make a success of your transformation to a Data & AI driven company. We set up the organisational framework and data structuring to guarantee efficiency. Our data analysts collect, clean, enrich, transform and present your data. Our data scientists build models and reports to optimise processes and enhance your analyses. We help companies at all levels of data maturity and whatever their business, from the development of their data strategy to operational implementation, to make the most of their data.

Our 3 pillars

Data strategy and governance

Opportunity study, monitoring and acculturation

Definition of ambition and roadmap for data and AI marketing

Adoption process & Change management

Data Intelligence

Construction of algorithmic models and reporting

Co-development of models with Google

Implementation of a neural network to evaluate emotions

Audience scoring & attribution model

Data processing

Organisational framework and data structuring

Architecture design & deployment

Data collection, cleaning and enrichment

Data management & data transformation

Our ecosystem

Our supports Data & AI

Optimize your process performance with our expertise and partner data management tools.

Respond to a need for personalization, process optimization, identification of weak signals, extraction of insights from your documents and data…

This regulation complements the “Guidelines for a Trustworthy AI”, which aim to provide a framework for Artificial Intelligence processes and best practices.

Transform your business by strategically integrating data and Artificial Intelligence (AI) at the heart of your business processes and services.

To define processes, roles, uses, rules and responsibilities across the entire data value chain.

If you have a project in mind, meet our experts

Jean-Marc GUIDICELLI

Partner, BU Data

Etienne CARTIER

Director​, BU Data

Marc MIRONNEAU

Director, BU Data

Got a project? Contact us!

Our experts will work with you to build a tailor-made project that meets your needs.

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A mix of audacity, team spirit and challenge!